The media and entertainment market has some exciting new avenues for growth in front of them in the form of eSports. Esports essentially includes all the competitive gaming that are played online. This particularly new field of sports has seen an upward trend in growth perspective and even their popularity chart is off the map as the arcade tournaments and online gaming enrapture the fans. The media organizations are still in the growth phase and have shown impressive strides in the past half-decade.

The growth level could even be so immense that eSports media coverage could one day be a bigger industry than the traditionalprofessional sports and this prospect has created a wealth of opportunities and created more chances of growth for the media technology with global multi-channel distribution playing a major role in the growth. If media tech companies want to take advantage of this fact they would need to develop a deeper understanding of the world of eSports and look into the unique way of production and distribution of the content. They would need to understand there are a few new difficulties and potentially open doors which contrasted with conventional games.

Did you know eSports have been around since the 1970s but found their true popularity in the 1990s when games like DOOM, Unreal Tournament, and StarCraft were the only popular choices? Who would have thought that eSports which was considered a unique hobby back in the days could hold so much potential and would one day even go mainstream with the potential to be a major part of the professional sports market?

 Upon analysis one of the articles in 2013 PCWorld written by Andrew Groen analyzed the stark growth of the industry and one of the most important factors was considered the economic rise of Asia. The fact that competitive PC gaming was quite prevalent in the continent especially South Korea all but rescued eSports and gave it a direction of growth.

Now professional gaming is looked at as a very lucrative business all over the world. Games like League of Legends (LoL), DOTA 2, Overwatch, Counter-Strike, and Fortnite have even breathed new life into the industry with a wide range of games that are well-liked by the gaming community with dedicated developers and the consistent upgrades that are being brought in to keep the games even more engaging. An example of this can be seen with how the organizations are offering a more immersive and engaging feel to the players with Christmas-themed skins for champions and on other festivities, more skins are updated for users to choose from. It is innovative how the personalization of the content is left in the hands of the players.

Streaming communities like Twitch also took advantage of the rise in eSports and innovatively presented a platform for the players to engage and view live streams of pro players and even watch the professional gaming competitions live for free, back in 2017 LoL semifinals crossed over 80 million in viewership. The growth potential even caught the attention of brands like Mercedes Benz, Coca-Cola, and Spotify. Since the majority of the viewership is actually made up of the younger generation, companies are lining up for sponsorships and reaching the crowd.

Now how can media and broadcasting companies jump on the bandwagon? eSports broadcasting needs to stay similar to regular sports broadcasting in the broad sense but use more complex technology and would require a lot of social media promotion.

 It is time eSports’ true potential is realized worldwide, the industry even saw an influx of 4.5 billion dollars in investments and has huge potential for growth, it is not just a fad anymore but over half-decade itself has proved that to be untrue. There is even an eSports-exclusive stadium in Dubai now. Media technology organizations have a real opportunity on their hand to be innovators.

Quick, easily accessible, affordable, and reliable Esports APIs for reliable data can be found with Data Sports Group. Few of the features would be included by the eSports data providers. 

A detailed eSports schedule: You can get access to all the match-related data for upcoming matches as soon as the announcements are made by the organizers. Trustworthy eSports Results: Get your hands on detailed scores from popular eSports tournaments and get live updates regularly. Team and player information: Get access to detailed stats for teams and players and stay up-to-date with the latest developments. Add ons data provided by Data Sports Group truly distinguishes them as they serve ideally the Fantasy Operators or betting operators.